About Us

As the nation’s leading local monitoring company, RCS Media Monitors provides media planners, broadcasters and advertisers with fast, accurate and ethically sourced information about ad spending across broadcast TV and radio.

  • Brings more than a decade of experience serving media outlets.
  • Holds multiple patents for our monitoring and data modeling technologies.

As a local seller, you don’t want week-old information. You want near real-time leads. If an advertiser popped up in your market on one of your competitors’ stations, you would know who it is and be able to reach out to them immediately.

Philippe Generali

President/CEO

Broadcast and sales professionals use RCS Media Monitors to discover:
  • Which advertisers are placing ads across a variety of media channels.
  • Where to focus sales efforts.
  • Which prospects to tag for sales outreach.
  • What brands are strong sales opportunities based on peer-to-peer spending comparisons.
Advertisers, ad agencies, political campaigns and research teams use RCS Media Monitors to obtain:
  • Valuable insights about how spending levels and patterns compare to the competition. 
  • An understanding of return on investment and how to more effectively deploy ad spending.
  • An analysis of overall trends and patterns within and across different media markets and media types.
Acquire insights into a variety of media in major markets around the world:
  • United States
  • Canada
  • United Kingdom
  • Australia
  • India 
  • New Zealand 
  • Malaysia 
  • South Africa

Meet Our Team

Philippe Generali

President/CEO

Chip Jellison

EVP Technology & Development

Heather Dwyer

SVP Global Finance & Administration

Keith Williams

Senior VP Asia Pacific

Mike Crothers

General Manager RCS Australia

Chris Bean

VP Information Technology

Barry Hill

VP Customer Experience

Diana Stokey

VP Marketing Operations & Communications

John Fulbright

VP Development

John Miller

Director of Product Management

Peter Tuskan

Peter Tuskan

RCS Media Monitors Operations & Client Services

Contact RCS Media Monitors